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Sunday Chinedu EZE

Professor
college of Management and Social Sciences (COMSS)
Business Administration, Industrial Relations and Personnel Management Programme

Sunday Chinedu Eze is a Professor of Electronic Business and Management at Bowen University, Iwo, Nigeria. He has previously held multiple leadership roles at departmental, college, and university levels. Eze was previously the Head of Department, Business Studies, Director, Centre for Entrepreneurial Development Studies, Brand Manager and the Chairman, Ceremonies Committee of Landmark University.

Eze’s research interests include e-business management, digital marketing, ICT adoption in small businesses and mobile marketing technology adoption. He has published over 65 papers in refereed journals, and leading international conference proceedings. Including prestigious international journals, such as Information Technology and People, Journal of Enterprise Information Management, Journal of Systems and Information Technology, Bottom Line, Journal of Science and Technology Policy Management, International Journal of Educational Technology in Higher Education. He has supervised both PhD, M.Sc., MBA, candidates to completion.

Eze is a member of the UK Academy for Information Systems, London; Institute of Administrative Management, London; Chartered Institute of Marketing (CIM), London; British Academy of Management, UK, and the Nigeria Institute of Management. He serves in the editorial board of reputable international journals. 
He received his first degree in Public Administration (with Management) from the Nnamdi Azikiwe University, Nigeria; M.Sc. and Ph.D. in Marketing, Business and Management, and Electronic Business Management respectively from the University of Bedfordshire, and professional certification in Project Management (Prince 2) in the United Kingdom. 

In the past he has led both undergraduate and postgraduate courses to successful accreditation and re-accreditation.

Education
  • B.Sc. Public Administration (with Management) 2003-2005; Nnamdi Azikiwe University, Akwa, Anambra State
  • M.Sc. Marketing and Business Management 2007-2008; University of Bedfordshire, UK
  • Ph.D. Electronic Business and Management 2009-2012; University of Bedfordshire, UK
  • Project Management Certification UK (PRINCE2) 2008; APM Group, UK.
  • Certification in Health and Safety in the Work Place 2008; Chartered Institute of Environmental Health, UK
  • CIM Certification UK 2010; Chartered Institute of Environmental Health, UK
Research

My research interests include:

  • E-Business Management
  • Digital Marketing
  • ICT adoption in Small Businesses
  • Mobile Marketing
Institutional Service
  • Chairman, Ceremonies Committee 
  • University Brand Manager 
  • Director, Centre for Entrepreneurial Development Studies 
  • Head of Department/Programmes
  • Quality Assurance Committee of the University 
  • College Examination Monitoring Committee 
  • Chairman, Quality Assurance Committee of the Department 
  • Member, College Research and Publication Committee 
  • Chairman, Departmental/Programmes Research and Publication Committee 
  • Member, LMU Ceremonies Committee
  • Member, College Accreditation Committee 
  • Chairman, Departmental Accreditation Committee 
  • Level Adviser
Selected Publications
  1. Eze S.C, Awa HO, Chinedu-Eze VC, EniolaA (2023) Can location factors moderate the effects of the demographic composition of SME’s ownermanagers on the rate of mobile marketing technology (MMT) adoption? PLoS ONE 18(8): e0289734. https://doi.org/10.1371/journal.pone.028973
  2. Eze, S.C., Chinedu-Eze, V.C., Awa, H.O. and Asiyanbola,T.A. (2022), Multi-dimensional framework of the information behaviour of SMEs on emerging information communication technology (EICT) adoption, Journal of Science and Technology Policy Management, https://doi.org/10.1108/JSTPM-11-2021-017Eze S.C, Chinedu-Eze V.C, Awa H.O. (2022) Studying Service SME Adoption of Mobile Marketing Technology (MMT) via Technology-Organization- Environment Framework, International Journal of Information Systems in the Service Sector, 14 (1), 1-16.
  3. Eze, S.C. Olatunji S., Chinedu-Eze, V.C., Inegbedion H., Bello A.O. (2022) A. theory grounded framework of information behaviour of SMEs on emerging information communication technology adoption decision-making, International. Journal. Business Information Systems, 39, (3), 299-327
  4. Eze SC, Chinedu-Eze VC, Awa HO,Alharthi RHE (2021) Factors stimulating value micro- businesses attribute to digital marketing technology (DMT) adoption. PLoS ONE 16(12):1- 18
  5. Eze, S.C. Chinedu-Eze, V.C., Nwanji T., Bello A.O. (2021) Examining mobile marketing technology adoption from an evolutionary process perspective: the study of the UK service SMEs, International Journal Business Information Systems, 37 (2),151-181
  6. Eze S.C, Chinedu-Eze V.C, Awa H.O. (2021) Key Success Factors (KSFs) Underlying the Adoption of Social Media Marketing Technology, Sage Open, 1–15, OI: 10.1177/21582440211006695
  7. Eze S.C, Awa H.O., Chinedu-Eze V.C, Bello A. (2021) Demographic determinants of mobile marketing technology adoption by small and medium enterprises (SMEs) in Ekiti State, Nigeria, Humanities and Social Sciences Communications 8(1),1-11 DOI: 10.1057/s41599-021-00762-5
  8. Peter F., Eze S., Osigwe K, Adeyeye M., Peter A, Adeyemi E, Okolugbo C. Asiyanbola T (2021) Entrepreneurship Education and Venture Intention of Female Engineering Students in A Nigerian University, International Journal of Higher Education 10(4),9 -20
  9. Eze, S.C., Chinedu-Eze, V.C. and Bello, A.O. (2020), Some antecedent factors that shape SMEs adoption of social media marketing applications: a hybrid approach, Journal of Science and Technology Policy Management, 12 (1), pp. 41-61 //doi.org/10.1108/JSTPM- 06-2019-0063
  10. Eze S.C, Chinedu-Eze V.C.A, Okike C. K and Bello A.O (2020) Factors influencing the use of e-learning facilities by students in a private Higher Education Institution (HEI) in a developing economy, Humanities and Social Sciences Communications 7(1),133, DOI: 10.1057/s41599-020-00624-6
  11. Eze S.C, Chinedu-Eze V.C.A, Okike C. K and Bello A.O (2020) Critical factors influencing the adoption of digital marketing devices by service-oriented micro-businesses in Nigeria: A thematic analysis approach, Humanities and Social Sciences Communications 7(3), 90, DOI: 10.1057/s41599-020-00580-1
  12. Nwanji T.I, Howell K.E, Faye S., Otekunrin A.O, Eluyela D.F, Lawal A.I and Eze S.C. (2020) Impact of Foreign Direct Investment on the Financial Performance of Listed Deposit Banks in Nigeria, International Journal of Financial Research, 11(2), 323-347
  13. Inegbedion H., Eze S., Abiola A., Adedoyin L., and Ayeni (2020) A. Managing Diversity for Organizational Efficiency, SAGE Open, 1-10, DOI: 10.1177/2158244019900173
  14. Inegbedion, H., Inegbedion, E.E., Osifo, S.J., Eze, S.C., Ayeni, A. and Akintimehin, O. (2019), Exposure to and usage of e-banking channels: Implications for bank customers’ awareness and attitude to e-banking in Nigeria, Journal of Science and Technology Policy Management,11(2), 133-148. https://doi.org/10.1108/JSTPM-02-2019-0024
  15. Eze S.C and Chinedu-Eze (2019) Critical Factors Influencing Mobile Marketing Technology Adoption by Micro Businesses in Nigeria: A Preliminary Study, Proceedings of the 16th International Joint Conference on e-Business and Telecommunications, Springer, Prague Czech Republic Jul 26, 2019 – Jul 28, 231-238
  16. Eze, S.C., Olatunji, S., Chinedu-Eze, V.C., Bello, A.O., Ayeni, A. and Peter, F. (2019), Determinants of perceived information need for emerging ICT adoption: A study of UK small service businesses, The Bottom Line, 32 (2), 158-183. https://doi.org/10.1108/BL-01- 2019-0059
  17. Eze, S.C., Chinedu-Eze, V.C., Bello, A.O., Inegbedion, H., Nwanji, T. and Asamu, F. (2019), Mobile marketing technology adoption in service SMEs: a multi-perspective framework, Journal of Science and Technology Policy Management, 10 (3), 569- 596.https://doi.org/10.1108/JSTPM-11-2018-0105(Scopus)
  18. Inegbedion H., Eze. S., Asaleye A., Adedoyin L. (2019) Inventory Management and Organizational Efficiency, The Journal of Social Sciences Research, 5 (3), 756-763
  19. Eze S. C, Chinedu-Eze V.C., Bello A.O., Adegun A. A., Alao, M.S (2019) Challenges facing SMEs in emerging ICT adoption from diverse actors’ perspective: A data driven approach, International Journal of Mechanical Engineering and Technology (IJMET), 10, (02), 636- 651
  20. Bello A.O., Adegun A. A, Eze S. C, Alao, M.E., and Babatunde Gbadamosi (2019) Supply chain management: Risk assessment in automotive industry using Fuzzy-AHP model, International Journal of Mechanical Engineering and Technology (IJMET)9 (12), 552–562
  21. Eze,S.C., Chinedu-Eze, V.C., & Bello, A.O. (2018). The utilization of e-learning facilities in the educational delivery system of Nigeria: a study of M-University, International Journal of Educational Technology in Higher Education, 15 (34), 1-20
  22. Eze, S.C., Olatunji,S., Chinedu-Eze,V. C., and Bello,A.O. (2018).Key success factors influencing SME managers’ information behaviour on emerging ICT (EICT) adoption decision-making in UK SMEs, Bottom Line, 31, (3/4), 250-275,
  23. Eze,S.C., Chinedu-Eze, V.C., and Bello, A.O (2018). Eze, S.C., Chinedu-Eze, V.C. and Bello, A.O. (2019), “Determinants of dynamic process of emerging ICT adoption in SMEs – actor network theory perspective”, Journal of Science and Technology Policy Management, 10 (1), 2-34. https://doi.org/10.1108/JSTPM-02-2018-0019
  24. Eze, S.C.,and Chinedu-Eze. V.C., (2018). Strategic roles of actors in emerging information communication technology (EICT) adoption in SMEs: Actor network theory analysis, Bottom Line, 31(2), 114-136,
  25. Eze,S.C., Chinedu-Eze, V.C., and Bello, A.O. (2018). Actors and emerging information, communications and technology (EICT) adoption: A study of UK small and medium services enterprises’, Cogent Business & Management, 5, (1), 1-19
  26. Eze,S.C., and Chinedu-Eze. V.C (2018). Examining information and communication technology (ICT) adoption in SMEs: A dynamic capability approach”, Journal of Enterprise Information Management, 31(2), 338-356
  27. Eze S.C. and Duan Y. (2016) The Role of Actors in the Adoption of Emerging ICT in SMEs: An Actor Network Theory Analysis, In Baranauskas M.C.C.,Liu K., Sun L.,Neris V.P.A., Bonacln R., and Nakatas K.,Social Award organization and Technologies –Impact and Challenges, IFIP Advances in information and communication technology, pp. 234-236, Springer, Switzerland
  28. Eze S., Duan Y& Chin H. (2014) Examining Emerging ICT’s Adoption in SMEs from a dynamic Process Approach. Information Technology and People, 27 (1),63-82
  29. Eze, S.C., Awa, H.A, Okoye,J.C., Emecheta, B.C., Anazodo,R.O (2012) “Determinant factors of information communication technology (ICT) adoption by government‐owned universities in Nigeria: A qualitative approach, Journal of Enterprise Information Management, 26 (4), 427-443
  30. Eze S.C., Duan Y., and Chen H. (2012). Factors Affecting Emerging ICT Adoption in SMES: An Actor- Network Analysis. In Khachidze, V.; Wang, T.; Siddiqui, S.; Liu, V.; Cappuccio, S.; Lim, A. (Eds.), Contemporary Research on E-business Technology and Strategy, Communications in Computer and information Science pp.361-377, Springer, Canada
  31. Awa, H. O., Eze, S.C., Urieto, J.E., Inyang, B.J. (2011) Upper echelon theory (UET): A major determinant of information technology (IT) adoption by SMEs in Nigeria, Journal of Systems and Information Technology, 13 (2),144-162
  32. Eze S.C., Uchendu C., and Chinedu- Eze V.C. (2021) Psychological Impact of Downsizing on Survivor-Managers in a developing Economy, European Journal of Business and Innovation Research, 8 (8), 53-70. (Google Scholar Citation)
  33. Eze S.C., Uchendu C., and Chinedu- Eze V.C. (2021) Cultural Factors Influencing Psychological Contract (PC) Experiences among Survivor Managers, International Journal of Business and Management Review, 9 (2), 22-48. (Google Scholar Citation,)
  34. Fred Peter, Emmanue Adeiemi, Joy Ajibade, Adeshola Peter, Sunday Eze, Decster Lydia (2021) Empirical Evidence of Organizational Strategy and the Performance of Faith-Based Organizations, International Journal of Business Strategy and Automation 2(1) ,54- 69(Google Scholar Citation, DOAJ)
  35. Eze S.C., Olatunji S., and Chinedu-Eze V., (2017) Revisiting adoption theories and charting a progressive path for future adoption research in SMEs, International Journal of Management Technology, 4, (2), 41-63(Google Scholar Citation, Crossref)
  36. Bello A.O, Ogundipe O.M and Eze S.C. (2017) Employee job satisfaction in Nigeria tertiary institution: a comparative study of academic staff in public and private universities, Global Journal of Human Resource Management, 5(4),33-46 (Google Scholar Citation, Crossref, DOAJ)
  37. Eze S.C., Bello A.O. and Adekola A.T. (2017) The Effects of Organizational Structure on the Performance of Organizations, European Journal of Business and Innovation Research 5, (6), 46-62(Google Scholar Citation, Crossref, DOAJ)
  38. Eze S.C and Bello A. (2016) Corporate Social Responsibility In Nigeria: A Critical Review of The Literature, International Journal of Business and Management Review ,4(10),86-103(Google Scholar Citation, Crossref, DOAJ)
  39. Eze S. C. and Bello A. O (2016) Factors Influencing Consumers Buying Behaviour within the Clothing Industry, British Journal of Marketing Studies, 4, (7), 63-81(Google Scholar Citation, Crossref)
  40. Eze S.C and Chinedu-Eze(2016) Agripreneurship curriculum development in Nigerian higher institutions, International Journal of Small Business and entrepreneurship Research, 4(6) ,53-66 (Google Scholar Citation, Crossref, DOAJ)
  41. Eze S.C and Bello A. O. (2015) Role of Fair Trade and Its Strategic Implications to Organization Decision Making, British Journal of Marketing Studies, 3(4), 110-121 (Google Scholar Citation, DOAJ)
  42. Adekola T. A. and Eze S.C (2015) Intellectual Property Right in Nigeria: A Critical Examination of the Activities of the Nigeria Copyright Commission, Journal of Law, Policy and Globalization, (35), 56-61(Google Scholar Citation)
  43. Eze S.C. and Inegbedion H (2015), Key Factors Influencing Academic Performance of International Students’ in UK Universities: A Preliminary Investigation, British Journal of Education, 3 (5), 55-68 (Google Scholar Citation)
  44. Omoluabi E.T, Ozigbo N.C, Uniamikogbo S.O and Eze S.C. (2014) Impact of Electronic Business on the Management of Selected Commercial Bank Banking Industry in Lagos State, International University Journal of Management Sciences, 1(7), 242-269 (Google Scholar Citation)
  45. Ali S. and Eze S.C.(2014) Key Success Factors Influencing Students’ Trust On Tesco Grocery Services, International Journal of Small Business and Entrepreneurship Research, 2,(4), 87-106 (Google Scholar Citation)
  46. Eze S. C., and Oduro-Gyamfi A.(2014) Do Firm Vary The Frequency Of Advertising In An Offline And Online Environment? An Analytical Approach, British Journal of Marketing Studies, 2, (8), pp.57-68(Google Scholar Citation)
  47. Eze S.C. (2014) Development and Uptake of Enterprise 2.0 in SMEs: A Theoretical Perspective, European Journal of Computer Science and Information Technology, 2 (4), 49-64(Google Scholar Citation)
  48. Eze S.C (2014) Towards An Integrated Framework For Studying Information And Communication Technology (ICT) Adoption From A Dynamic Process Perspective, International Journal of Management Technology, 2 (2), 38-49 (Google Scholar Citation)
  49. Awa H.O and Eze S C. (2013) The Marketing Challenges of Healthcare Entrepreneurship: An Empirical Investigation in Nigeria, British Journal of Marketing Studies, 1 (2) , 1-16 (Google Scholar Citation)
  50. Awa H.O and Eze S.C(2013) Analysis and Applicability of Cognitive Theories In Solving Inconsistency Among Cognitive Elements, International Journal of Business and Management Review, 1,(4),72-82 (Google Scholar Citation)
  51. Okoye J.C., Anazodo R, Edwin M and Eze S.C. (2012) Monetization of Workers fringe benefits: The journey so far in Nigeria Federal Civil Service. Public Administration Research 1, (1),214-246 (Google Scholar Citation)
  52. Awa H.O. and Eze S.C., Maclayton D.W., and Okoye J.C. (2012) User Voice in Value Creation: Internally Lacked Competencies International Journal of Management, 29, (1) 228-246. (Google Scholar Citation)
  53. Awa H.O., Asiegbu I.K., Igwe S. R. and Eze S.C. (2011) Collaborative Experience of Value Chain Architecture: A Systematic Paradigm to Building Customer Loyalty, Global Journal of Management and Business Research 11(3), 69-80. (Google Scholar Citation)
  54. Eze S.C., Okoye J.C., Nebo G.O., Ohakwe S.N. Chukwuemeke E., and Anazodo R. (2011) Using the Characteristics of Small Business Managers to Understand Information Technology Adoption by SMEs in Nigeria. International Journal of Business and Social Science 2, (13), 82-90. (Google Scholar Citation)
  55. Chukwuemeka E. and Eze S.C. (2011) Democratization and Women’s Political Space in Nigeria: A Critical Appraisal. Journal of Public Administration 1 (1), 219-236. (Google Scholar Citation)
  56. Awa H.O. and Eze S.C. (2010) Democracy and User Community Collaboration in Innovation: A Value Creation Paradigm in an Extended Enterprise, International Business and Management 1, (1), 90-106. (Google Scholar Citation)
  57. Eze S.C., Duan Y.and Jackson S. (2010) “The Adoption and Evolution of EmergingInternet Technology in UK SMEs”, 4th Annual University of Bedfordshire Conference;Bridging the Gap, Bedfordshire, London, UK.
  58. Eze S.C., Duan Y. and Jackson S. (2011) Understanding the Dynamic Process of EmergingICT Adoption in UK Service SMEs, 16th Annual UK Academic for Information Systems Conference, Oxford University, London, UK. Available on line at: http://aisel.aisnet.org/ukais2011/15/
  59. Eze S.C., Duan Y. and Jackson S. (2011) Understanding the critical factors influencing the dynamic process of emerging ICT adoption in UK service SMEs, 5th Annual University of Bedfordshire Conference; Outcome and Impacts, University of Bedfordshire London UK.
  60. Eze S.C and Duan Y (2013). Examining how emerging ICT adoption process unfolds in SMES: A dynamic capability perspective. IADIS International Conference Information Systems, Lisbon, Portugal
  61. Eze S.C and Duan Y (2013) Dynamic Capabilities Approach to Information Communication Technology (ICT) adoption in SMEs.18th Annual UK Academic for Information Systems Conference, Available on line at http://aisel.aisnet.org/ukais2013/8/,Worcester College University of Oxford, UK.
  62. Duan Y. Chen H and Eze S.C. (2013) Examining Emerging ICT Adoption in SMEs from Dynamic Process Perspective. Knowledge and Information Management Conference, Meriden, UK
  63. Awa H.O., Ogwo E. O and Eze S.C (2014) Organizational Complaint Response and Client Loyalty: Evidence from the Mobile Telephony, British Academy of Management Annual Conference, Belfast Waterfront, Northern Ireland , Available on line at: http://www.bam.ac.uk
  64. Eze S.C and Chinedu-Eze (2019) Critical Factors Influencing Mobile Marketing Technology Adoption by Micro Businesses in Nigeria: A Preliminary Study, Proceedings of the 16th: 16th International Joint Conference on e-Business and Telecommunications Prague Czech Republic Jul 26, 2019 – Jul 28, 2019