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Onjefu OKIDU

Associate Professor
college of Computing and Communication Studies (COCCS)
Mass Communication Programme

Onjefu Okidu is an Associate Professor and Head of Mass Commuication Programme, College of Computing and Communication Studies, Bowen Univesity, Iwo, Nigeria. Beyond teaching and leadership positions at Bowen University, he has been providing the Government of Nigeria (GoN) and international agencies with expertise in the area of Social and Behavior Change Communication (SBCC).

Education
  • University of Lagos, Nigeria. (2004 to 2009)
  • University of Lagos, Nigeria. (1995 to 1997)
  • Bayero University, Kano, Nigeria. (1985 to 1989)

In addition to advanced degrees in Mass Communication, he has acquired significant specialized Knowledge and practical skills in media and communication from around the world.

Research

The issue of core interest in my research endeavour is how the application of Communication to development, otherwise known as communication for development (C4D) can be made optimally beneficial to people around the world, especially remote, hard-to-reach rural dwellers. The short term goal is to introduce an all inclusive development communication research agenda while the long term goal is to improve development communication outcomes for remote, hard-to-reach populations. I believe very strongly that this will contribute to the current worldwide goal of reducing poverty, social inequalities and underdevelopment persisting in global systems especially in regions with high poverty burden such as Sub-Saharan Africa. 

My on-going research work include:

  • Do Urban Slum Dwellers Matter to E-health Projects in Africa?
  • Gender and Social Equalities in ICT Interventions in Health: An Assessment of E-Health Projects in Nigeria 
  • ICT and Climate Change Communication in Africa: Issues, Approaches and Strategies
  • Social Equality in E-health Initiatives: An Assessment of ICT for Saving One Million Lives programmes in Nigeria
  • Teenage Pregnancy: A study of E-health Information Benefits to Adolescents Girls in West Africa.
Institutional Service
  • Head of Mass Communication Programme
  • Member, Computing and Communication College Board
  • Member, Computing and Communication Postgraduate College Board
  • Member, Computing and Communication College Appointment and Promotion Committee.
Selected Publications

Journal Articles

  1. Okidu, O. (2010). Problems and possibilities of African video and TV films for socio-economic development and health issues. University of Lagos Communication Review 4(2): 75-95.
  2. Okidu, O. (2010). The media and predictive factors in African political leadership. Journalism and Society 1(1): 25-26
  3. Okidu, O. and Akagu, R. (2014). Not a man not a head: A qualitative study on women’s views on work positions in NTA, Kaduna, Nigeria Journalism & Society 1(2): 56-63
  4. Akashoro, O., Okidu, O. and Ajaga, M.(2013). Ideological implications of broadcasting practice in Nigeria: From pre and post-independence regulation to Deregulation. IOSR Journal of Humanities and Social Science (IOSR-JHSS). vol. 15. http://www.iosrjournals.org
  5. Okidu, O. (2013). A comparative study of two communication models in HIV/AIDS coverage in selected Nigerian newspapers. Global Health Action 6: 18993 – http://dx.doi.org./10.3402/gha.v60 18993.
  6. Okidu, O. (2014). HIV/AIDS communication in four Nigerian mainstream newspapers. The Pan African Medical Journal. http://www.panafrican-med-journal.com/content/series/17/1/16/full.
  7. Okidu, O. and Olalekan, A. (2016). Human communication as a correlate of the essence of man: A philosophical perspective. Arts and Social Science Journal. 2016, 7:1
  8. Esiri, J. M., Ajasa, A. O. & Okidu, O. (2017). Observation research: A methodological discourse incommunication research. Research on Humanities and Social Sciences 7(20): 84-89.
  9. Nwozor, A., Okolie, C., Okidu, O. and Oshewolo, S. (2020). The Looming Dangers of Explosion in Community Transmissions of COVID-19 in Nigeria. Annals of Global Health, 86(1), p.95. DOI: http://doi.org/10.5334/aogh.2990
  10. Agaptus Nwozor, John Olanrewaju, Modupe Ake & Onjefu Okidu, (2020). “Oil and its discontents: the political economy of artisanal refining in Nigeria”. Review of African Political Economy, Taylor & Francis Journals, vol. 47(166), pages 662-675, October.
  11. Agaptus Nwozor, Shegun Oshewolo, Gbenga Owoeye & Onjefu Okidu (2021). Nigeria’s quest for alternative clean energy development: A cobweb of opportunities, pitfalls and multiple dilemmas. Energy Policy Volume 149, February 2021, https://doi.org/10.1016/j.enpol.2020.112070
  12. Olanrewaju O P Ajakaiye, Agaptus Nwozor, John Dean Ojeka, Michael B. Aleyomi, Gbenga Owoeye, Rachael Ojeka-John, & Onjefu Okidu (2021). Media, Terrorism Reporting and Lessons in Awareness Sustenance: The Nigerian Newspapers’ Coverage of the Chibok Girls’ Abduction. Brazilian Journalism Research, DOI: https://doi.org/10.25200/BJR.v17n1.2021.1329. 
  13. Agaptus Nwozor, & Onjefu Okidu (2021). COVID-19 and Doubting Thomases: Why the Pandemic’s Lethality has No Traction on Public Perception in Nigeria. The Round Table, DOI: 10.1080/00358533.2021.1903229
  14. Agaptus Nwozor, Onjefu Okidu & Adedire Solomon (2021). “Agenda 2063 and the Feasibility of Sustainable Development in Africa: Any Silver Bullet?” Journal of Black Studies (In press).
  15. Agaptus Nwozor, John Shola Olanrewaju, Segun Oshewolo, Anthony M. Oladoyin, Solomon Adedire & Onjefu Okidu (2021) Herder-Farmer Conflicts: The Politicization of Violence and Evolving Security Measures in Nigeria. African Security, DOI: 10.1080/19392206.2021.1901181
  16. Agaptus Nwozor, Segun Oshewolo, John Olarewaju, Modupe Bosede Ake, Onjefu Okidu (2022). Return migration and the challenges of diasporic reintegration in Nigeria. Third World Quarterly.  https://doi.org/10.1080/01436597.2022.20262
  17. Nwozor, A., Ajakaiye, O. O. P., Okidu, O., Olanrewaju, A., & Afolabi, O. (2022). Social Media in Politics: Interrogating Electorate-Driven Hate Speech in Nigeria’s 2019 Presidential Campaigns. JeDEM – EJournal of EDemocracy and Open Government, 14(1), 104–129. https://doi.org/10.29379/jedem.v14i1.683.

Books

  1. Okidu, O (2011). HIV/AIDS communication models in Nigerian newspapers: A comparative analysis. Germany: Verlag Dr. Muller.
  2. Okidu, O. (2011). The Nigerian broadcast journalist: A critique. Germany: LAP LAMBERT academic publishing Gmbh & Co. KG
  3. Okidu, O. (2013). David Mark: Mastering the senate presidency. Kaduna: TIGRAPH publishing
  4. Okidu, O. (2018). Audu Ogbeh: Conscience and Politics. Kaduna: TIGRAPH Publishing

Chapters in Books

  1. Okidu, O. (2011). One State, many Nations: Media portrayal of multiple identities in Nigeria. In Oso Lai and Pate Umaru (eds). Mass Media and society in Nigeria, Lagos: Malthouse press Limited
  2. Okidu, O. and Innocent, O. (2016) New Health communication paradigm: Implications for HIV/AIDS communication in Nigeria. In Adebayo Fayoyin, Ifeoma Dunu & Kate Omenugha (eds.) Doing devecom engaging the new media: Festchrift in Honour of HRH Prof. Onuora Nwuneli. Awka: Department of Mass Communication, Nnamdi Azikiwe University
  3. Okidu, O. and Akashoro, O. (2016). Comparative analysis of Nigerian and United Kingdom traditional media systems. In Donatus I. Ajaegbo and Kelechi J. Ani (eds.) Communication and contemporary historical developments in Nigeria: Essays in honour of Elder Ngwuoke Ngwuoke. Abakaliki: De Joe Press, 
  4. Okidu, O., Akashoro, O. and Esiri Mike (2016). International news flow: conceptual and theoretical exposition. In Donatus I. Ajaegbo and KelechiJ. Ani (eds.) Communication and contemporary historical developments in Nigeria: Essays in honour of Elder Ngwuoke Ngwuoke.Abakaliki: De Joe Press
  5. Okidu, O. and Akashoro, O. (2020). The contemporary public relations and advertising practitioners: Functions and pre-requisites. In Bayo Oloyede & Babatunde Oni (eds.). Essential Readings in Communication and Media Studies. Ibadan: Stirling-Horden Publishers
  6. Okidu, O. (2018). Media Health, Piper Payers and Themo-cracy in Nigeria. In Muyiwa, B.P. & Obo, G. H. (eds.) Political Economy of Media Operations in Nigeria. Oyo: Ajayi Crowther University
  7. Abigail, O., Okidu, O. & Amako, K. O. (2020). Realities of Women and Girls in Boko Haram Narratives in Traditional and On-Line Newspapers. In Olatunji, R.W., Ogwezzy-Ndisika A. and Jimoh J.P. (eds.) Media, Governance and Development in Nigeria (Festchrift in Honour of Professor Lai Oso at 60). Lagos: LASU Publishers.

CONFERENCE PROCEEDING

  1. Agaptus Nwozor1, John S Olanrewaju1, Segun Oshewolo1, Joseph Iseolorunkanmi1, Oluwafemi Fayomi1, Onjefu Okidu2 and Thelma A Adetunji1 (2021). Transition to Green Energy and Sustainable Development in Nigeria: A Perspective and Evaluative Analysis.IOP Conf. Ser.: Earth Environ. Sci.665 012029